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Why a Recession Can Be an Ideal Time to Invest in Marketing










When news of a recession looms, the marketing budget is often one of the first items on the chopping block. For many companies, maintaining or even increasing marketing efforts before and during a recession can yield better results than marketing during economic booms. Here […]

Marketing Conundrum from 2018 to 2020

Setting budgets for your business can be one of those important to-do’s that stays at the top of your list for a long time before it gets tackled. Small businesses, especially ones where employees wear multiple hats, are often the last ones to take a deep dive into examining budgets and setting goals […]

Maintaining a Consistent Approach to Branding and PR


In today’s instant access, multi-platform online world, maintaining a consistent marketing message and a strong brand presence is more important than ever. With the rise of social media technology, information on your company is available at the touch of a finger, making your brand highly visible […]

By |November 21st, 2016|Categories: Advertising,