This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

About Karolyn Raphael

With nearly twenty years of media and communications experience, Karolyn Raphael has taken clients from near-obscurity to recognition on a national level. Her work in strategy, media placements, PR training and community outreach includes leading business to business consulting firms, nationally-ranked healthcare systems, national trade associations, local art shows and non-profits. She’s created city-wide awareness campaigns and landed stand-out media placements in local and national news outlets. Karolyn joined the firm in 1997 as an associate and was named President in 2006. She is an advocate of work-life blend and trains team members to think like entrepreneurs.

Revolutionary Public Relations Strategies

There is a revolution happening in public relations. The Internet and social media provide alternatives to traditional broadcast and print media channels. People find out about stories that interest them from posts on social media and websites. So if you are trying to do PR the old fashioned way by just getting the attention […]

By |July 17th, 2015|Categories: Uncategorized||0 Comments

Winger Marketing Continues to Grow

We have wonderful news – we just bought K Squared Communications!! In this move we also brought on former K Squared team members Kate Koziol and Maeve McNaughton onto the Winger Team. The acquisition brings the additional verticals of travel, technology and entrepreneurial markets to our areas of expertise. Check out […]

By |June 24th, 2015|Categories: Uncategorized||0 Comments

Does Your Business Need PR?

Marketing is an odd beast. When it comes to your business’s marketing plan, it’s very easy to get caught up in the bottom line. Numbers are a key part of any industry, and a marketing plan’s success can be measured by its ROI as it relates to customer response and market penetration.

Public Relations is […]

By |June 1st, 2015|Categories: PR Training, Public Relations||0 Comments

10 Signs that Your Business Needs Professional Marketing Help

Many companies believe that they can do their business marketing in-house, especially if the majority of their marketing is going to be done online. However, online marketing requires much more thought and effort than simply creating a website and setting up a social media account. Because of this, you may want to consider obtaining […]

By |May 13th, 2015|Categories: Content Development, Integrated Marketing, Market Research|Tags: |0 Comments

Valuable Business Lessons from the Theater and Improvisation

Having been in the PR business for almost 20 years, I can tell you that it isn’t the schooling I’ve had, or the seminars that I’ve taken on pitching the media, or years of developing strategic marketing plans that have had the greatest impact on my work. The aspect of my professional training that […]

Lessons in PR and Credibility from Jimmy Kimmel

Jimmy Kimmel has been known to pull a prank or two on his guests or friends, but he pretty much punked millions of fans when he pulled the ‘twerk fail seen around the world’ on YouTube last year.

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Joke was on us, the viewers, but […]

By |October 1st, 2014|Categories: Uncategorized||0 Comments

What if Your Body Had a Voice? Hmm . . . I Thought It Did.

samsung-simbandI love working in marketing and PR. I especially love that so many of our clients are in health care. It’s an area of life that I’m not only passionate about, It actually excites me to learn more about medicine, health and our every changing health […]

What Does Healthcare Marketing Look Like in the Wake of the Affordable Care Act

shutterstock_161954318Now that the deadline has passed for health insurance under the Affordable Care Act, many people are wondering, “What’s going to happen next?” Individuals, families, employers and those who work within the healthcare industry are greatly affected by this legislative change. Perhaps, those who are affected […]

By |August 5th, 2014|Categories: Integrated Marketing, Public Relations, Social Media||0 Comments

Maximizing ROI of Advertising Dollars

maximizing-roi-barchart-graphicHas your company placed ads in newspapers or on the radio only to find that nobody responds? Marketing dollars should never be squandered! Many companies think they understand what media their clients listen to, read or watch and therefore believe that buying an ad […]